Personal Data Processing Policy

We are Mráz motorsport s.r.o., company registration number 10924663, with its registered office at Rynoltice 240, 46353, Liberec Region, registered in the Commercial Register maintained by the Regional Court in Ústí nad Labem under file no. C 47227 (“we”). We are the data controller of your personal data.

We operate an online shop at www.mrazmotorsport.com (“online shop”).

We have drawn up this Personal Data Processing Policy (“Policy”) to inform you about what personal data we process and how we handle it. Here you will find out why and how we process your personal data when you visit our online shop or place an order for our goods. A section of the Policy is also dedicated to cookies and how we use them. You will also learn about your rights in relation to the processing of your personal data.

If you have any questions regarding the processing of your personal data, you can contact us using the following contact details:

• Address: Mráz motorsport s.r.o., Rynoltice 240, 46353, Liberec Region, Czech Republic
• Email: info@mrazmotorsport.com
• Telephone: +420 774 096 993

We process personal data in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation) (‘the Regulation’) and Act No. 110/2019 Coll., on the processing of personal data, as amended.

How do we obtain your personal data?

You provide us with some personal data yourself, for example when you order our goods via the online shop or as part of our email correspondence.

Sometimes we also obtain your personal data from public registers, lists and records. For example, when issuing invoices or checking the accuracy of information, we use the Commercial Register and the Trade Register.

What personal data do we process?

We process the following categories of personal data:

1. basic identification data – used to identify you (e.g. first name and surname, date of birth if provided, identification number, and registered office or residential address);
2. contact details – telephone number and email address;
3. information from our communications and details of your user account – information from emails, the content of our communications, and details of any sales contracts we enter into with you should you order our goods;
4. invoicing and banking details – this mainly comprises information appearing on invoices, agreed invoicing terms, bank details and payments received;
5. cookies – we use these to measure traffic to the online shop, compile statistics on visitor numbers and behaviour on the online shop, and to target advertising. You can read more about cookies further on in this Policy.

If you have entered into a contract with us and ordered our goods, we may send you newsletters for a period of 3 years, unless you opt out by clicking a link directly within the newsletter or by sending us an email. This is permitted under our legitimate interest.

Do you have to provide us with your personal data?

In some cases, you must provide us with your data. For example, if you wish to order our goods, we need your personal data so that we can enter into a contract with you and deliver the goods to you. Unfortunately, this is not possible without it.

Why do we actually process your personal data?

We process your personal data for a number of reasons. However, each of these reasons must be permitted by law.

We process your personal data on the following grounds:

1. Performance of a contract or pre-contractual measures – we process personal data for this reason so that we can deliver our goods to you and so that we can contact you and communicate with you regarding your enquiry and the contract.
2. Protection of our legitimate interests –we also process your personal data because our legitimate interest permits us to do so. This enables us to send you our newsletter or to take appropriate steps to defend our legal claims.
3. Compliance with legal obligations –we also process your personal data because we are required to do so by law. For example, under the Accounting Act, we are obliged to retain tax documents – invoices – which may also contain your personal data.
4. You give us your consent – in some cases, you may give us your consent to process your personal data. If you give us your consent to processing, you have the right to withdraw it at any time, for example by email. However, even after the period for which you consented to the processing of your personal data has expired, we are not obliged to delete all your personal data. We may retain those where our legitimate interests allow us to do so, or where we are required to do so by law. If you withdraw your consent, this does not affect the lawfulness of the processing of personal data prior to its withdrawal.

How long will we retain your personal data?

Personal data will be processed and stored for the duration of the contract. It will then be retained for a further 3 years from the end of this contractual relationship, unless otherwise specified. We will therefore process personal data for a period of 3 years from the delivery of the goods or from the moment you refuse to accept the goods.

Personal data processed for the purpose of defending our legal claims in judicial, out-of-court and enforcement proceedings will be processed for a period of 15 years from the end of the business relationship between us and you, which corresponds to the longest possible limitation period laid down by law.

Personal data processed on the basis of our obligation to comply with our legal obligations arising from accounting, tax and other legislation is retained for the period specified therein; for example, we retain personal data relating to accounting matters for 5 years from the end of the business relationship, and personal data relating to tax matters for 10 years from the end of the relevant tax period.

If you are a customer of ours, we are entitled to send you our newsletters for a period of 3 years, unless you opt out either directly by clicking a link in the newsletter or by sending an email.

Personal data processed on the basis of your consent will be processed for as long as your consent remains valid.

What about cookies?

We use cookies (at least the electronic ones) to ensure the e-shop functions correctly. These are small text files that can record certain specific information from your visits to the e-shop. We categorise cookies as essential, functional, analytical and marketing.

Nezbytné cookies jsou potřebné pro to, aby vám e-shop vůbec fungoval. Protože jsou nezbytné pro fungování e-shopu, nemusíte s nimi souhlasit a ani je nemůžete odmítnout a to tady.

Analytické cookies nám slouží pro sestavování statistik a přehledů. Jejich pomocí sledujeme návštěvnost e-shopu i to, odkud jste na e-shop přišli. Pokud s jejich použitím nesouhlasíte, můžete je odmítnout, a to tady.

Marketingové cookies nám umožňují přizpůsobovat naši nabídku vašim potřebám. Díky nim můžeme třeba nabízet naše zboží prostřednictvím cílené reklamy včetně reklamních nástrojů třetích stran. K tomu ale potřebujeme váš souhlas. Odmítnout tyto cookies můžete zde.

What specific cookies do we use?

Who else, apart from us, has access to your personal data?

We also involve other parties in the processing of your personal data. As part of this, your personal data may also be processed.

However, you need not worry about your personal data or privacy, as our suppliers act as so-called data processors and may only handle your data in connection with the activities and services they provide to us. We will also continue to be the ones who decide what happens to your personal data.

The parties to whom we transfer your personal data include, for example, providers of IT, marketing or accounting services.

Specifically, these are the following individuals:

Michal Mráz

What are your rights in relation to the processing of personal data?

As a data controller, it is also our duty to ensure that your personal data is processed properly and securely. We therefore guarantee you the rights described in this article. You may exercise these rights by writing to us, sending an email or calling us using the contact details provided above.

You may request that we inform you of which of your personal data we process, and if you ask us to do so, we must also allow you access to it.

You may request that we correct any inaccurate data or complete any incomplete data.

Under certain conditions, we are also obliged to erase your personal data or restrict its processing if you request us to do so.

If you suspect that your personal data is being processed unlawfully, you may lodge a complaint with the Office for Personal Data Protection.

In addition, you have the right to object if we are processing your personal data on the basis of our legitimate interest. You may raise this objection by writing to our contact address or by email. We will then assess it within one month of receipt at the latest.

If you have any further questions regarding the processing of your personal data, please write to us at any time and we will get back to you as soon as possible.

This Policy is effective from 15 April 2026